TCEB India Road Show in 2 cities became very vibrant with a total attendance of 217 MICE buyers. TCEB and 11 Thai suppliers gained a total of 83 leads, 2,795 pax and estimated revenue of 206 million THB.
In Kolkata, the Road Show was packed with 119 Indian attendants and 98 ones in Ahmedabad. They all looked for new attractions, new activities and new destinations in Thailand. TCEB’s video presentation on 7 magnificent MICE themes found in Thailand’s 5 major MICE cities and other 9 potential destinations attracted their interest and generated inquiries. Besides, TCEB organized a corporate networking event in Kolkata and 24 Indian corporate representatives attended the function to learn how Thailand can serve their business events.
In 2019, Thailand welcomed a total of 216,282 Indian MICE travelers, the first time in 14 years that the figure from India exceeded 200,000 mark and represented 42% increase over 2018.